Grants. Why need you the Business Plan?
It’s completely understandable that some Grant Makers want to know what’s happening with their money before they just give it away. And of course, if a Grant Maker requires a Business Plan, they will clearly specify it within the Application Packet.
Even if it’s not required, most applications allow for ‘Optional Documents’ to be included in the application. It usually doesn’t hurt to ‘go the extra mile’ in order to receive a particular grant. Just think about it. Who knows how many other people are applying for the same grant you are.
In almost all cases, getting a grant IS and ISN’T about setting yourself apart from the rest of the applicants. You absolutely want to set yourself apart, but only if it’s in the direction that puts you way out in front of your competition. One of the most effective ways to do this is to create a solid Business Plan.
A Business Plan falls within the ‘Project Description’ section of your Proposal. By using as much detail as possible to inform the Grant Maker of your efficient plans with that potential money they could be handing over, you’ll likely put their ‘fear of the unknown’ to rest…and therefore be chosen as the recipient for the Grant!
The following is a template for a Business Plan that can be used should you decide it’s in your best interest to submit one with your Proposal. Feel free to adapt the template in any way you feel would best suit your purpose.
Business Plan Template
-Here's your sample Title Page.
-It's a great idea to put a color picture of your product right on the front. But leave room for the following information.
[Your Company Name]
Month, 19xx
[Month and year issued]
Business Plan Copy Number [x]
This document is confidential. It is not for re-distribution.
[Name of point man in financing]
[Title]
[Address]
[City, State ZIP]
[Phone]
[E-mail]
[Company home page URL]
This is a business plan. It does not imply an offering of Securities.
Table of Contents
Here's a sample Table of Contents. Be sure to modify the page numbers when you’ve finished your Business Plan.
Executive Summary
Mission
Company Overview
Legal Business Description
Strategic Alliances
Product
Current Product
Research and Development
Production and Delivery
The Market
Market Definition
Customer Profile
Marketing Plan
Sales Strategy
Distribution Channels
Advertising, Promotion, PR
Competition
Risk/Opportunity
Management Team
Capital Requirements
Exit/Payback Strategy
Financial Plan
Assumptions
Financial Statements
Conclusion
Exhibits
|